Realme partners with Optiemus Electronics to manufacture AIoT devices in India

Production has already begun with the realme Buds T200 Lite earbuds
| Photo Credit:
JASON LEE

Realme, a popular smartphone brand among Indian youth, has partnered with Optiemus Electronics Limited (OEL) to manufacture its next-generation AIoT products in India, the company announced today.

The shares of Optiemus Infracom Ltd were trading at ₹492.15 up by ₹44.70 or 9.99 per cent on the NSE today at 11.20 a.m., locking the shares in the upper circuit.

The collaboration aims to produce 5 million AIoT devices annually, including earphones, smartwatches, and tablets, while creating over 2,000 new jobs in the country. Production has already begun with the realme Buds T200 Lite earbuds.

Initial manufacturing will focus on the realme Buds T200 series, Buds Wireless series, and Buds Air series. The company is also working to source critical components like PCBAs, batteries, mechanics, cables, and chargers locally.

Realme intends to eventually produce its entire AIoT portfolio in India and is exploring opportunities to export Indian-made products to global markets, positioning India as both a manufacturing base and innovation hub.

“This collaboration will enable us to expand our manufacturing base to cater to domestic demand, while also reinforcing our commitment to the Atmanirbhar Bharat initiative,” said a realme spokesperson.

Ashok Gupta, Chairman of Optiemus Group, expressed enthusiasm about the partnership, stating, “We are thoroughly delighted to be an eminent part of this AI-based product evolution. OEL will continue to play its role in shaping electronics manufacturing in India.”

The partnership represents a significant step toward strengthening India’s manufacturing ecosystem and supporting the government’s ‘Make in India’ initiative.

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Published on April 16, 2025